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Please place your order before December 12th for guaranteed delivery for Christmas!

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Our in-house gift wrapping service includes our Italian off-set printed patterned paper, matching Swiss double satin ribbon, foiled sticker seals instead of tape and one card for your message. Kindly note we do not gift-wrap decorative papers, wrapping materials such as ribbon, wrapping paper and greeting cards...

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Blue Pilot Custom 74 Fountain Pen, Fine Nib

£175.00

This pen mean business. It's a no frills, executive torpedo shape à la Montblanc,  useable in all settings, not least in a professional one. Some people might find its looks conservative, but it is representative of classic 1930s Japanese pen design - cigar shape, gold ball clip and all. You can't really argue with 'classic'. If you can put function ahead of design than you will truly appreciate this pen. 

The model here presented, Custom 74, is the successor to the 65 series; first designed in 1983 on the occasion of Pilot's 65th birthday, and revamped in 1994.

The main attraction is this pen's high performance 14k gold nib. Whereas nearly all pen makers worldwide subcontract their nibs to specialist factories, the Japanese - namely Pilot, Sailor and Platinum - produce theirs in house, making truly superior nibs of great smoothness and sometimes capable of a unique soft flexible feel and line variation, something usually only found in antique pens. The difference with an antique pen is that the Custom will not leak, is extremely reliable, and uses a modern cartridge system - much easier to refill and service. 

Indeed we have chosen this model because it offers great value, for what is a work-horse of a fountain pen, giving its user a fantastic writing experience, which will only improve with years and use. 

Owner's choice.

Details
Body material: Resin
Nib size: Fine (very)
Nib material: 14k Gold
Cap type: Threaded screw-on cap 
Cartridge type: Can be fitted with a Con-40 or Con-70 converter cartridge; also takes Namiki/Pilot cartridges which can be found here.
Dimensions: closed 14.5cm, open 12.5cm, posted 15.5cm
Included: presentation box, one black ink cartridge 

Choosing Keeping offers this range in Fine (Blue Barrel); Medium (Red Barrel); Broad (Green Barrel); Soft Fine (Black Barrel), Music Nib (Black Barrel), and full flex Falcon Nib (Black Barrel)

Made in Japan

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Blue Pilot Custom 74 Fountain Pen, Fine Nib

£175.00
FAQ

Do You Offer Gift Wrapping?

Yes, gift wrapping can be chosen before checkout and is a £10 flat fee, which includes a card and envelope for you to leave a message. We use premium materials, our in-house Italian paper and Swiss ribbon and an assortment of branded stickers.

How can I amend my order?

Once placed, orders cannot be modified and the address cannot be changed. This is to avoid errors in processing. If you have made an error, please email to request a cancellation, you can then place a new order with the correct details. Once shipped an order cannot be cancelled, it will need to be returned.

What if something is out of stock?

If an item in your order is unavailable, our team will contact you in writing to let you know and discuss your options. We’ll do our best to suggest alternatives or advise when the item is expected back in stock. During busy seasonal periods, if an item under £10 is out of stock, we’ll issue a refund for that product and send the rest of your order so you receive it without delay.

Can I buy gift vouchers?

Digital Gift Cards can be purchased through our website and are delivered by email, these are redeemable through online purchases only. In-store only gift vouchers can also be purchased by visiting us at our physical store in Covent Garden.

Can I collect my order in store?

Yes, if the items in your basket are available at our shop in Covent Garden, you will be able to select “Pick Up” at that location. Not all items will be available at this location.

Shipping

International shipping

We ship to all Worldwide destinations exclusively using DHL Express. For UK destinations DHL Express is a 24h next working day delivery service.

Dispatch Time

We aim to despatch orders within 48 hours. At busy shopping periods this can take an extra few days. Orders placed after 1pm on Fridays and at the weekend will be sent out Monday at the earliest.

Taxes

Shipping to USA, Europe, Canada, Australia, and New Zealand will be sent Delivered Duty Paid (DDP). This means all customs duties, taxes, and handling fees are already covered at checkout—so your order arrives without any unexpected extra charges.

About Us

Choosing Keeping is an independent shop located in Covent Garden, London. We specialise in offering a wide range of stationery and miscellaneous items to cater to all your needs.

We take pride in offering products that inspire creativity and elevate the art of writing. Whether you're looking for a special gift or simply want to treat yourself, we invite you to explore our collection and discover the joy of stationery.

We offer gift wrapping with premium materials, our in-house Italian paper and Swiss ribbon and an assortment of swallow branded stickers. We ship to all destinations worldwide by DHL.

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21 Tower Street,
London, WC2H 9NS (Map)

T: 020 7613 3842
E:info@choosingkeeping.com
@choosingkeeping